Already 36 publishing houses reiterated nacka its support for the campaign, which means that 110 pu

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Market News Press News Press Releases UAPP members UAPP Market Press Press of Ukraine Market World Market News Partners Press August 7, 2013 Fundraiser for blind children started nacka in print media
In late July 2013 went to print advertising model first charity project "Read on par." Project objectives - to collect at least 2 million. 4200 copies of the publication of art books for children in Braille.
In late July 2013 went to print advertising model first charity project "Read on par." Project objectives - to collect at least 2 million. 4200 copies nacka of the publication of art books for children in Braille. The project was created on the initiative of the "National Assembly of Disabled of Ukraine" supported by the Ukrainian Association of Press Publishers. Creativity and communications support for the project by group marketing services agency Talan Group.
Already 36 publishing houses reiterated nacka its support for the campaign, which means that 110 publications with a total circulation of approximately one-off 6 million copies will be available layouts that call to donate money for books for blind children. In mid-August the following models see readers Vogue, Caravan ystoryy", "Women's magazine", "Women's magazine" of health "," nacka "Arhideya", "History nacka of the Star", "Ukraine for rulem", "Agrosnab Black Earth" and "Building magazine. " nacka In early September, the campaign will join the newspaper "Today", "Komsomolskaya Pravda in Ukraine", "Argumenty Facts and Ukraine", "Telenedelya" magazines "Liza", "Love Done" and many others. Organizers open to cooperation with all media. The initiative nacka - to inform readers about the problem and ask them to donate any amount to the publication of children's books in Braille. Only together we can help children with visual impairments to become literate and increase your competitiveness in the modern world. Organizers of the charity project "Read to equal" most mechanics facilitated transfer of money. Companies and individuals can make charitable contributions without paying commissions through numerous cash offices "Privat" self-service terminals and internet service "Privat nacka 24". Anyone wishing to transfer money to print books in Braille can use the following details: Payee: SBI NADU, code: 26114037, Bank of Beneficiary: PJSC CB "PrivatBank", account number 26001052716164, bank code (MFIs): 300711, purpose of payment: donation nacka for tactile books for blind children. For the project "Read to equal" creative department Talan Group has developed three different nacka models, united by one idea: "A book that does not exist." Blind children in Ukraine do not read fairy tales, because in 1000 children with vision problems account for less than 5 books in Braille. Therefore, nacka the layout shows the "reset" covers of famous books where the author speaks font developer nacka for the blind Louis Braille. nacka Thus, the "Three Musketeers" turn on "Zero Musketeers," "Three Little Pigs" nacka to "Zero pigs", but instead of the expected journal article - rozhrafleni empty string.
Monitor the progress of the project, please visit: www.naiu.org.ua, www.uapp.org, www.talan.kiev.ua; well as in social networks: vk.com / chytaty_na_rivnyh, www.facebook.com / Chytaty. na.rivnyh.
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